Liz Atherton

Lucky us. Liz Atherton joins me in the B-Hive today, and you are in for a treat. Liz is the owner and Queen Bee extraordinaire of The Atherton Group (TAG) Talent Agency, based in Austin, Texas. Liz has been agenting for a couple of decades now at least, but spent some time in her youth as an actor and singer, lending her voice on occasion to jingles written by her father, who was a prolific and nationally notable jingle writer. Needless to say, she’s got advertising and commercial sensibilities in her blood. She is a formidable business woman, yet a kinder, more generous woman you will not meet. Still, my friends, don’t let her Texas charm fool you. She’s about as strong a woman as they come, inside and out. She’s weathered many a storm and still manages to love people and see the world in the most positive light. Liz has some gems of wisdom to impart not just about voiceover, but life itself, so listen up!